GameStop Removing OnLive Digital Copies from Deus Ex Retail Package

I actually saw this story starting last night, but decided to wait until there was confirmation as it was simply unbelievable. Guess what? Confirmation is here.


The retail version of the new PC game Deus Ex: Human Revolution includes a surprise bonus: A coupon code for a free OnLive digital copy of the game, a $50 value! Well, it does unless you buy it at GameStop.

It seems that North America’s largest brick and mortar retailer doesn’t like the fact that a cloud based copy of the game is getting into its customer’s hands. You see, GameStop is preparing to launch their own digital space in the future and they’re not very happy that some of us live there now.

So what’s GameStop’s excuse? GameSpy gave ‘em a call and asked:

We then contacted GameStop public relations representative Beth Sharum. In an email reply, Sharum said she needed to further research the issue before providing a detailed response.However, she did confirm GameStop intentionally removed the OnLive coupons:

Update: Gamestop has now pulled all copies of Deus Ex: Human Revolution from their shelves.

Kotaku has the following statement from the game’s publisher Square Enix:

"As part of Deus Ex: Human Revolution's boxed offering on PC, Square Enix included a third party coupon", says a statement released by the publisher. "GameStop was not made aware of this inclusion and Square Enix respects the right of GameStop to have final say over the contents of products it sells and to adjust them where they see fit in accordance with their policies."

It’s a shame GameStop couldn’t remove the stupid boss fights from the game Winking smile


  1. Facebook blocked me from posting this over to the GUO fan page. Yay censorship!

  2. Well, I "Like"d it, commented on it, and "Shared" it. It wouldn't let me comment on it from this page, though. Odd how they are teaming up, especially to catch a blog post...

  3. I guessing (hoping) that it just tripped a generic spam filter, though I can't quite see why. User pages seem to share/like okay, but the 'business' page for the site is blocking it.

    I let Facebook know that they are blocking a consumer alert.

    This story is sick. GS is breaking the seal on an item, removing a $50 bonus, and selling it as new. Wish I could've done this when I first heard, but I couldn't bring myself to run it based on a couple of forum posts.