This new record is up 15% from the month prior and a whopping 82% increase from just one year ago. Lest you think these number may be on the high side, know that Fiksu only tracks apps listed in Apple’s Top 200 list to gather this data. The actual download numbers are unquestionably higher.
“As expected, and as we've seen before with new device launches, new owners' enthusiasm is high and their appetite for app discovery and engagement is strong. This bears out in the numbers with daily app downloads hitting a new, all-time record peak reflecting heightened competition for rank in the Apple App Store. Additionally, the rapid adoption of iOS 5 – and corresponding app updates – played a key role in this continued escalation in November.”
Check out the full report on Fiksu.